Amazon Go and Fresh stores are closing
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Amazon Go, equipped with the cashierless Just Walk Out system, was heralded as a marvel when the first location opened to the public at Amazon’s Seattle headquarters building in 2018. Efforts to deploy the expensive array of ceiling-mounted cameras and sophisticated software to full-sized Fresh and Whole Foods stores were a bust.
Amazon is shutting down its Amazon Fresh and Amazon Go grocery stores in the US and UK as it retools its physical retail strategy around Whole Foods Market.