In the face of a saturated market, incrementality has been the name of the game at Kitsch. At the Beauty CEO Summit, Kitsch founder and chief executive officer Cassandra Morales Thurswell took the ...
Good morning, Broadsheet readers! Jill Biden is on the cover of Vogue, Marine Le Pen's party wins big in the first round of French elections, and Ellie Austin, Fortune’s deputy editorial director for ...
LOS ANGELES, March 10, 2026 /PRNewswire/ -- Cassandra Morales Thurswell, founder and CEO of Kitsch, has been named to Inc.'s 2026 Female Founders 500, an annual list honoring the most dynamic women ...
LOS ANGELES, June 17, 2024 /PRNewswire/ -- Ernst & Young LLP (EY US) announced that Founder and CEO, Cassandra Morales Thurswell of viral, pioneering haircare brand, Kitsch was named an Entrepreneur ...
LOS ANGELES, Feb. 25, 2025 /PRNewswire/ -- Pioneering Global Beauty Brand, Kitsch, announces Founder and CEO, Cassandra Morales Thurswell has been named a 2025 CNBC Changemaker, which recognizes ...
Thurswell shares how she turned $30,000 in life savings into a global beauty brand without venture capital or outside investors. She discusses trusting her gut instincts over data and market research, ...
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