In case you missed it, Nara Smith's recent video about DIY sunscreen has set the internet ablaze. The clip detailed a recipe that included ingredients like beeswax, shea butter, and jojoba oil.

A few weeks ago, OPI revived the trend of doing your nails yourself (which we saw peak during the pandemic) with their new at-home gel system, GELement. Between a base and top coat, a salon-quality ...

Brands are appealing to customers interested in self-care by highlighting the ritualistic aspect of mixing formulations. While mainstream beauty retailers are reluctant to stock DIY products, some ...

Discover the art of creating your own eco-friendly beauty products right from the comfort of your home, using simple household ingredients. Not only is this approach kinder to the planet, but it’s ...

The internet can provide solutions to almost any beauty issue, as people are seen using lemon for hyperpigmentation, baking soda for exfoliation, toothpaste for acne, and even almost any essential oil ...

This voice experience is generated by AI. Learn more. This voice experience is generated by AI. Learn more. Consumer priorities are evolving. These DIY nail brands—from press-ons to polish—are ...

American women in their 30s rethink the nearly $10,000 they spend each year on beauty. Instead of giving up self-care, they look for simpler ways to feel good. With everyday expenses on the rise, more ...