Reports of a study linking different kinds of alcoholic drinks with different mood states were making the rounds recently. The research used 30,000 survey responses from the Global Drug Survey and ...

September 28, 1997: Apple debuts its iconic “Think Different” ad campaign. The television commercial aligns the troubled computer company with some of history’s most celebrated freethinking rebels.

This post was written by Rob Siltanen, chairman and chief creative officer at Siltanen & Partners. Apple’s remarkable rise, coupled with Steve Jobs’ recent death, has prompted quite a few people to ...

The Boston Celtics are an organization that embraces being different from its competition. Their culture is different, their standard of success is different, and the place they call home – both ...