Every Halloween, people look to the year's most memorable and talked-about moments in pop culture for their Halloween costume inspiration. Since his return to the world back in January this year, ...
During his decade-long hiatus, Dos Equis' The Most Interesting Man in the World became decidedly uninteresting. Instead of winning lifetime achievement awards and sailing around the world, he started ...
With Jonathan Goldsmith's "Most Interesting Man" character presumably languishing on Mars, Dos Equis has found a new pitchman to fill his shoes. The Heineken-owned beer brand announced the new hire in ...
About The Most Interesting Man in the World. The Most Interesting Man in the World is an advertising campaign for Dos Equis ...
The MarketWatch News Department was not involved in the creation of this content. The Iconic Character Returns to Reignite Curiosity and Inspire a New Generation to "Stay Thirsty(R) " for a Story-Rich ...
Dos Equis is revitalizing its The Most Interesting Man in The World mascot with an interactive campaign that places his backstory — or at the very least, his quips — in the hands of fans. On Monday, ...
Dos Equis is out with its first full commercial featuring its new Most Interesting Man in the World. And he looks, perhaps unsurprisingly, like a rugged twist on a dazzling young Heineken guy. The ...
Dos Equis is bringing back "The Most Interesting Man in the World," the iconic brand character and campaign that it sunset in 2016, per details shared with Marketing Dive. The original campaign ran ...
Watching the new campaign for Dos Equis, viewers may notice one very conspicuous thing missing … well, two things if you count his famous beard. The beer brand’s first major campaign since moving its ...
After roughly nine years, the brewer of Dos Equis beer has decided maybe the world's reigning "Most Interesting Man" isn't so interesting anymore. As a result, the tan, suave, impressively bearded ...