The AdExchanger Commerce Media Newsletter often gets into the weeds on how retail media and programmatic ecommerce works. Sometimes, though, the category needs a macro-level perspective. That’s why ...

AppLovin Corp (NASDAQ:APP)'s share of e-commerce advertising budgets is expected to rise to 8.1% in the fourth quarter, up from 6.7% a year earlier, according to a Jefferies survey of 30 advertisers.

AppLovin reported 66% year-over-year growth and almost $1.7 billion in revenue in Q4 2025, on Thursday evening. Its net income (i.e., profit) went from $600 million in Q4 2024 to $1.1 billion in the ...

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As AI agents become more commonly integrated into ecommerce workflows, GetHookd has launched an API and Model Context Protocol server that enables businesses to automate ad research, creative ...

OpenAI is adding product feed-based ads tools for ecommerce companies running campaigns in ChatGPT. The update allows retailers to generate ads from existing product catalogues instead of creating ...

French unicorn Mirakl is announcing its third acquisition in three years with the acquisition of Adspert, a German adtech startup focused on e-commerce advertising. Mirakl isn’t disclosing the terms ...

Are you increasingly finding that the results of your Google Ads or Meta Ads do not match your intuition or the numbers? The ...

Emplifi analysis of more than 7,700 ad accounts finds ecommerce advertisers increased paid social investment sharply in Q2, while click-through rates rose and cost per click declined. Based on ...