Ethics bowl is a competitive event where teams of students debate real-world ethical issues. Alan Tomhave, YSU ethics bowl ...

Marketing, like any other area of business, has a certain level of ethics that marketers need to follow. There are some more common areas where marketers fail in their ethical attempts at marketing.

While marketing has existed since the start of commercial trading, it has become more and more of a grey area for businesses in recent times. Questions that have been raised include: the blurred line ...

It’s no secret that, for businesses and individuals, communicating is easier than ever today. The availability of dozens of “mainstream” communications channels, coupled with readers’ insatiable ...

"Ethical marketing practices." Surely the phrase is an oxymoron. Or is it? Today, many people want to be more environmentally and ethically conscious when making product purchases. At the same time, ...

In our modern world, technology is rapidly changing and disrupting a wide range of industries. The marketing and advertising space is no different. Tools like artificial intelligence (AI) and ...

AI use is skyrocketing, and new tools are entering the scene every day. No wonder that many leaders are concerned about the ethical implications of AI in marketing. Let's kick things off by talking ...

In August, the House of Delegates passed changes to the ABA Model Rules of Professional Conduct modernizing the rules as they relate to the oft-confusing issues of lawyer marketing, advertising and ...