You may feel stuck when it comes to getting creative with email marketing. It can start to feel like every time you host an event you’re putting out the same type of email over and over. While people ...

Rather than treating events as isolated marketing moments, many founders are integrating them into a much wider customer journey.

Business 2 Community looks at six ways email can work for event marketing, recommending such strategies as beginning campaigns six months ahead of time to hit more open schedules and give attendees ...

For artists and musicians, email marketing can be a tricky beast, and while may think your email marketing campaign is doing just fine, given that emails are being opened and tickets are being sold ...

Clear objectives and detailed strategies can help marketers organize successful events. As modern marketers increasingly rely on experiential and in-person engagements, event marketing has become ...

Regardless of industry, all marketers will likely be faced with managing an event at some point in their career. There has been a tremendous amount of growth in the event industry, according to ...

You’ve set the date. You’ve booked the venue. Now all you need is to get people to show up. Anxious? Maybe just a little? Well, don’t be. Marketers are scheduled to spend over 540 billion dollars ...