"We come to this place…for magic," Nicole Kidman famously tells AMC Theatres patrons in a viral promotion for the chain. But starting this week audiences will half to wade through a lot more shilling ...
If you ask people what they think of commercials in general, you'll likely hear that they're annoying, they interrupt shows, and that people wish there were fewer of them. After all, that's why people ...
It’s enough to give someone indigestion. Most of the stuff offered in the ads “is not good for you,” says Ronnie Goodstein, an associate professor of marketing at Georgetown University’s McDonough ...
WASHINGTON — Moviegoers may have to wait a little longer before movies start at AMC Theatres in the future. Starting on July 1, the movie theater chain will join its major competitors in running a ...
Industry leader AMC Theatres is reversing course and joining its rivals on July 1 in adding regular ads to its pre-movie lineup in a worrisome trend for studios. By Pamela McClintock Senior Film ...
If that’s not enough, there will also be commercials from three different food-delivery services (one, from Instacart, will feature an array of grocery-aisle mainstays like the Green Giant and ...
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