ChatGPT users in the U.S. can now make Etsy and soon Shopify purchases within conversations, marking a next step toward the future of online shopping — both for consumers and the platforms that ...

You can already buy almost anything with the click of a mouse. Now tech giants are preparing for an AI helper to do even that for you one day. Google, Amazon and OpenAI are racing to add new ...

It didn’t take long for both Amazon and Google to blur their own rules for AI shopping agents. As a result, consumer watchdogs are clutching pearls just as quickly, likely based on fears of grown ...

You may have recently bought something on Amazon (NASDAQ:AMZN) or eBay (NASDAQ:EBAY), but your next online purchase may take place on ChatGPT. OpenAI recently launched Instant Checkout, its agentic ...

Microsoft’s Copilot Checkout lets users browse and buy products without leaving the chat. (Microsoft Image, click for larger version) [Editor’s Note: Agents of Transformation is an independent ...

Amazon’s exit from Google Shopping cut ad costs and boosted clicks, giving retailers a fresh opening as Google’s AI-driven campaigns expand. Amazon unexpectedly pulled out of Google Shopping auctions ...