Google's Universal Commerce Protocol isn't just an API, it's infrastructure for AI-native shopping. Learn why major retailers ...

Google rolled out a new shopping search tool this week with a price tracking option that can help you save money. You can search for different products you might buy — a T-shirt, board game or new ...

Advertisers must migrate to Google’s new Merchant API or risk Shopping and Performance Max campaigns stopping altogether.

Quick Read Morgan Stanley forecasts agentic shopping to reach $385B in US e-commerce sales by 2030. Universal Commerce ...

Google isn’t planning to take a cut of purchases made through its Gemini AI chatbot and search results. Instead, it plans to make money from its AI shopping push by selling a new type of ads to ...

Google’s shopping update wants to help you get dressed — putting the tech company in direct competition with ChatGPT. Earlier this week, Google announced the forthcoming ‘AI Mode’ shopping experience, ...

Google Shopping released a suite of AI tools last week for fashion and beauty products to help shoppers better visualize items and inspire them to buy. U.S. mobile users can use Google's vision match ...

Google has started rolling out its ‘Try It On’ feature in the US. The feature enables anyone to visualize how a clothing piece will look on the person. It gets a price tracking feature as well, ...

Google is rolling out a new set of AI-powered shopping tools that could transform how we shop for clothes and beauty products online. The updates include the expansion of the Vision Match feature, ...

Amazon has reportedly exited the Google shopping auction after gradually scaling back over the past year, according to multiple online sources. Josh Duggan, co-founder of e-commerce and paid media ...

AI has been a part of the Google Shopping experience for a while now. In October last year, Google started showing an AI-generated brief with suggestions about the products users are looking for, ...