Among other big milestones this year, 2024 marks the 40th anniversary of the Transformers franchise. Hasbro is celebrating the occasion with a new promotion called Transformers '80s Week, featuring ...

The quintessential old-school Hot Wheels wheels, shiny discs with six little lines carved into the chrome, are from a line of the toys called “Ultra Hots.” I’m sure some of you fondly remember racking ...

NEDERLAND, Texas — The Hot Wheels version of a mini-monster truck created by a Nederland man is ready to roll off store shelves almost two years after it was selected to be featured by the toy maker. ...

A theme park spotlighting famous toys including the Barbie brand and Hot Wheels is slated to come to Kansas powered by the state’s sales tax incentive for ...

There is almost always something new and exciting on the menu from one of the world's largest toy makers, Hot Wheels, but you have to admit that the most exciting piece of news coming from these guys ...

I was one of the lucky dogs who got to tour Mattel’s Hot Wheels design center. Here’s how it went. Back in 1968, Mattel’s Elliot Handler started Hot Wheels to compete against Matchbox cars. Over the ...

Kids are still playing with Hot Wheels, those gleaming toy Camaros, Cougars and Corvettes you got for Christmas or your birthday, years and years ago. But those kids, who are sending new and even ...

PANAMA CITY, Fla. (WJHG/WECP) - Not much out there creates the wonder and nostalgia that a toy can. That’s why people of all ages showed up to the Florida Panhandle Toy Expo on Saturday. The event, ...

The National Museum of Toys and Miniatures is packed with nostalgia from the 1960s, including Etch A Sketch, Hot Wheels, Rock ‘Em Sock ‘Em Robots and a Mrs. Beasley doll. Tammy Ljungblad ...

Hot Wheels has become an instantly recognisable global brand spanning decades of toy production. As the company has evolved into the 21st century, it’s expanding quicker than ever and capturing the ...