Starting today, Xbox is rolling out a feature called “ad-supported game streaming” that will make you watch ads before playing a game you already own. Seriously. Citing affordability, this “new ...

Xbox is rolling out a test for ad-supported cloud gaming that will be available on a voluntary basis for members of its fan-feedback community, Xbox Insiders. Beginning Thursday, Xbox Insiders with an ...

Earlier this year, Xbox gamers noticed little messages hinting at an ad-supported streaming tier coming to the platform. This streaming option is now available to Xbox Insiders for testing, and it’s ...

TL;DR: Xbox will offer an ad-supported cloud streaming tier letting players watch short pre-roll ads for one hour of free streaming without a subscription. The feature is publicly tested via Xbox ...

Learn everything you need to know about the Xbox Tokyo Game Show 2026, including stream time, where to watch, and what to expect.

Xbox is officially testing a new ad-supported way to stream select games with the Xbox Insiders audience as a potential solution to affordability concerns from the gaming community. Xbox is continuing ...