Jacksonville's zoo is getting a new name to highlight its equal dedication to its plant and animal populations. Officials unveiled Monday a new name and logo for the zoo, rebranding as Jacksonville ...

BROOKFIELD, Ill. — Brookfield Zoo unveiled Friday its first significant transformation of its "visual identity." In celebration of the zoo's 90th anniversary, the establishment will be renamed ...

The Memphis Zoo is rebranding, and it's seeking public input on its new logo. Now through Sept. 14, community members can cast their vote online on one of four logo design concepts, marking the first ...

The 150-foot tall iconic water tower at the Detroit Zoo is getting a new look in the coming weeks, along with new logos and branding changes for the organization. Detroit Zoological officials hosted ...

The Detroit Zoo’s iconic water tower is receiving a major makeover — and that’s not all. On Tuesday, the Detroit Zoological Society (DZS) announced an organization-wide visual rebrand, including new ...

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The Lake Superior Zoo has launched a new logo, replacing one that was established in the late 1980s. The new logo is designed to be more in line with the zoo's mission: To provide close-up animal ...