Microshift has unveiled the new Advent MX drivetrain, which is said to be its most robust, high-performance mountain bike groupset to date. Designed for trail and all-mountain riding, Advent MX pairs ...

While the two big drivetrain players take technological swings at each other, microShift has found a niche in the affordable drivetrain market. They have now released a new affordable 10-speed gravel ...

Microshift’s Advent range has built a strong reputation around simplicity, durability and reliability. It’s designed for riders and brands who prioritise entry-level function ...

When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. Pro Continental team Cofidis switched from Campagnolo to a Shimano-and-FSA component set-up this ...

Hotlines is taking on exclusive distribution of microSHIFT within the UK and ROI. “microSHIFT is a perfect fit for Hotlines,” said Ewan Pinder, Hotlines’ managing director, “offering unique value at ...

Microshift has announced a new partnership with Ison Distribution. The announcement will see the drivetrain consolidate its position in the UK market by continuing with a reliable supply chain and ...