Payless shoes aren't exactly synonymous with high fashion, but for one night in Los Angeles, they were.The shoe company set up a fake luxury store called "Palessi," stocked it with Payless shoes, and ...
(LOS ANGELES) -- A handful of fashion influencers paid hundreds of dollars for shoes from the budget retailer Payless after the company rebranded as the high-end "Palessi" for a day in an ad campaign.
Could you tell the difference between $600 and $20 shoes? Payless is betting the answer is no.The discount shoe retailer opened a fake luxury shoe store called Palessi to prove a point. Payless filled ...
It's the final weeks at Payless ShoeSource, the nation's largest discount shoe chain. The chain has filed for bankruptcy, and is now liquidating all 2,100 stores in the U.S. All are expected to close ...
Payless fools 'influencers' into paying big price for affordably priced shoes at fake high-end store
Payless, the affordably priced shoe company, revealed an advertising campaign Wednesday that attempted to show the quality of its shoes by fooling fashion-savvy influencers at a fake posh store in Los ...
Payless ShoeSource confirmed it is closing its 2,100 stores in the U.S. and Puerto Rico. Liquidation sales start Sunday. The company is also stopping its e-commerce operations. “We expect all stores ...
The discount shoe company rebranded as the high-end "Palessi" for a day. A handful of fashion influencers paid hundreds of dollars for shoes from the budget retailer Payless after the company ...
Some results have been hidden because they may be inaccessible to you
Show inaccessible results