I’ve seen a debate among independent musicians: to pre-save or not to pre-save? Some people say you should just put the song out and then promote it. Others say pre-release hype leads to more streams ...

There are many options to promote music on Spotify, and while they all have their pros and cons, some strategies are more effective than others. CD Baby's Chris Robley illustrates why artists should ...

Catering to your fanbase is a key part of successful music marketing, and Spotify's new pre-save option – which gives fans the option of adding as-yet unreleased music their library, allows artists to ...

The highly anticipated LP arrives at midnight April 19. By Hannah Dailey Taylor Swift‘s The Tortured Poets Department is already breaking Spotify records, and it hasn’t even dropped yet. The streaming ...

Taylor Swift’s new album is breaking records a month before release, becoming the most pre-saved album in Spotify history. Taylor Swift has a knack for breaking records—sometimes even her own. The ...

BTS's fifth full album ‘ARIRANG’, ARIRANG, has surpassed 4 million pre-saves on the world's largest music platform, Spotify, Big Hit Music announced on the 7th. ‘ARIRANG’, ARIRANG surpassed 1 million ...

Taylor Swift's next album hasn't even dropped yet, but it's already making history. Ahead of its October 3 release, The Life of a Showgirl has already made history on Spotify. The album now holds the ...

It'll be interesting to see how folks react to Kanye West's "Bully" when it drops, but for now, the public seems intrigued. On top of disappointing fans for his bigoted rants and racist remarks, Kanye ...

Spotify has approached concert promoters about licensing live festival video and struck a multi-year deal with Live Nation to pre-save tickets for its most engaged Premium subscribers. The moves come ...