New platform unifies conversion tracking from CRMs, call tracking, and manual sources to automatically qualify leads ...
Google gives local businesses two main ways to generate PPC leads online: Local Services Ads (LSAs) and Search campaigns. LSAs are pay-per-lead campaigns – for actions such as calls, messages, or ...
SAN FRANCISCO, Jan. 21, 2026 /PRNewswire/ -- Channel99, the AI-powered B2B marketing performance platform, today announced the launch of Paid Search Optimization, a new capability designed to help B2B ...
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Matejka Legal Marketing Receives Platinum Award from AVA Digital Awards for Paid Search Excellence
PHILADELPHIA, PA AND SAN FRANCISCO, CA, UNITED STATES, January 20, 2026 /EINPresswire.com/ -- Matejka Legal Marketing, ...
Google is preparing a new Search bidding model called Journey Aware Bidding, designed to factor in the entire customer journey — not just the final biddable conversion — to improve prediction accuracy ...
The transformational impact of AI on how consumers engage with information has become a catalyst for change, reshaping how consumers find and engage with information online. The key here is not to ...
Since its global launch in November 2021, Performance Max is no longer a novelty – it’s a fully embedded part of the Google Ads ecosystem. Designed to streamline campaign management, automate ...
AI Max for Search is globally available in beta. One-click experiments are built into campaign creation. Text guidelines are planned for fall and will apply to AI Max and Performance Max. Google’s AI ...
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