The Sweetwater Black Friday deals are already jamming, and trust me, this year’s lineup is hitting all the right notes. If you’ve been waiting to snag that gear upgrade, now’s the time to strike while ...

To some people, guitars are almost as essential as toilet paper. While the Covid-19 pandemic wreaked havoc on the global economy, seriously hurting and shuttering many businesses, some companies — ...

Guitar Lessons & Tutorials What are the best online guitar lessons in 2025? I review guitar gear for a living and these are my favourite lessons platforms Studio Monitors Best budget in-ear monitors ...

I’ll admit it: When it comes to instruments, I’m a pretty emotional guy. What’s that phrase?—I think with my heart, not my head. I’ll buy an instrument only if, when I pick it up and play it, I feel ...

FORT WAYNE, Ind. (WKRC) - Sam Ash plans to take on online music retail giant Sweetwater following its purchase by a Mexican music company. Legendary-music store Sam Ash, which filed for bankruptcy ...

Sweetwater Sound didn't skip a beat this year when the coronavirus pandemic made hosting 17,000 guests at its Fort Wayne campus unrealistic. The online music technology and instrument retailer made ...