The Austin-based cowboy boots retailer Tecovas is opening a fourth store in Dallas-Fort Worth as it aims to grow aggressively into a national brand of Western attire. Tecovas, which started out online ...

*Refers to the latest 2 years of stltoday.com stories. Cancel anytime. Tecovas western boots on display. The brand's 31 location is opening at St. Louis Plaza Frontenac shopping center on September 29 ...

Tecovas, a Texas-born company, is opening at The Shops at La Cantera SAN ANTONIO – Paul Hedrick is Texan down to his soul – and his ostrich cowboy boots. He’s the face and force behind Tecovas, a ...

Rather, its fans that have bought into Western culture that drive spikes in sales. While Swift is a crossover megastar, ...

Western apparel- and boot-maker Tecovas will open a second San Antonio location next month, this one with a $1.2 million price tag, according to company officials. The Austin-based chain’s new ...

Unless you've been living under a rock, you know that Glen Powell has had a meteoric rise in Hollywood over the last couple of years. Top Gun: Maverick, ...

With a little help from Taylor Swift and Beyoncé, the fast-growing cowboy boot brand captured a loyal fan base with the best ...

Founded in the back of an SUV by Paul Hedrick in 2015, Tecovas has grown from a humble boot brand in Austin, Texas, to a premier name in western wear. With a mission to honor the true spirit of the ...

AUSTIN, Texas — With more businesses moving to Austin's popular South Congress Avenue, some smaller businesses are getting territorial. Allens Boots, which describes itself as "an Austin tradition ...

It’s officially boot season (thank goodness) so it’s time to upgrade your shoe game with classic knee-highs and suede booties, trendy moto and slouchy styles, and ...