OVERTONE, the cruelty-free leader in semi-permanent hair color, today announced its retail expansion into major Sprouts Farmers Market stores across the nation. This launch marks a significant moment ...

The hair coloring industry has undergone a remarkable transformation with the introduction of innovative formulations that prioritize both color results and hair health. Modern technology has made it ...

Naturalistas are often hesitant to alter their hair color for fear that the processing will ruin their curl pattern or leave tresses dry, brittle and/or damaged. Your hair journey doesn’t have to end ...

With a science-backed formulation, plant-based ingredients, and glowing real-user feedback, Hair Saviour by Dr Vegan is a ...