Using tools to track your website traffic is an excellent way to generate leads and make customers' online experiences more personalized. Tracking website visitors isn't just about knowing what pages ...

In its latest suit, Tauler Smith takes aim at the TikTok software that motorcycle-maker Kawasaki uses to identify locations and IP addresses of prospective customers. Major advertisers that use TikTok ...

(TNS) — It looks like Florida Internet users won’t be getting paid for visiting commercial websites that track their mouse clicks and keystrokes. Activity tracking software used by wholesale club ...

California resident and serial plaintiff Jerry Aviles has sued RELX Inc., the parent company of LexisNexis and Lex Machina, alleging that it deployed web tracking software on its Lex Machina website ...