With iOS 14.5, Apple required app developers to tell users about and have them opt-in to broader tracking. In 2021, Google apps stopped certain tracking methods (IDFA) to comply and not have to show ...

The iOS version of YouTube will reportedly ask users again about ad tracking, pushing them to 'Allow' this feature to bring more personalized ads to their accounts. It is known that Apple previously ...

With iOS 26 this year, Apple announced an incredibly promising improvement to the order tracking feature in the Wallet app. With on-device Apple Intelligence models, the company planned to identify ...

It seems that in the United States, at least, app developers and advertisers who rely on targeted mobile advertising for revenue are seeing their worst fears realized: Analytics data published this ...

In iOS 26, Apple Intelligence makes the Wallet app's order tracking feature genuinely useful by scanning your email for shipping details. The ability to track orders in Apple Wallet isn't new – it's ...

With every update to the iOS operating system, Apple adds new features to the built-in apps like Safari. In iOS 17, Safari gains new privacy functionality, improvements to search, updated Siri ...