Microsoft shares guidance on optimizing content for AI search, including structure, formatting, schema markup, and common ...

The U.S. government's antitrust case against Alphabet Inc's Google appears strong, but could face an uphill battle from a business-friendly judiciary that may question whether a free search engine ...

You can make Google your default search engine in the desktop or mobile version of any major web browser in a few quick steps ...

Build SEO strategies around real customer behavior, not just keywords. When you understand why people search, your content ...

I found the benefits of self-hosting a decentralized search engine using YaCy, an open-source platform that prioritizes privacy.

You can add DuckDuckGo to Google Chrome as an extension to make it your default search engine and begin searching the web ...

Generative engine optimization (GEO) is the next essential strategy for brands seeking visibility in an AI-driven world.

New regulation from the UK’s competition authority means Google may be forced to make major changes in the way that people ...

See how ChatGPT, Perplexity, Gemini, Claude, and DeepSeek differ in data sources, live web use, citation rules, and more.

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google is testing an Ask AI Mode anything carousel ...

Google may be forced to make changes to how its search engine operates in the UK after it granted it 'strategic market status ...

Search engines use special rules called algorithms to rank websites. They look at things like how useful the content is, how ...