News

Omnicom's recent price pullback and low forward P/E present a compelling value opportunity for long-term investors. Read the ...
Painter currently leads Omnicom's commerce business, and previously led Flywheel and Ascential. Omnicom has expanded Duncan ...
Despite a decline in organic revenue, IPG achieves a historic EBITDA margin and advances in AI integration, positioning for future growth.
We believe that IPG has a narrow moat attributable to intangible assets. Intangible assets are derived from decades of granular data on omnichannel and global marketing campaign performance and ...
Bruce Crawford, an advertising executive behind the “Got Milk?” campaign, got a buyer. The former chairman of the Omnicom ...
Interpublic Group cited three large account losses from 2024 that impacted the business, especially in media and healthcare.
During what was supposed to be a quarter marked by financial uncertainty, IPG did slightly better than expected.
(Reuters) -Ad group Interpublic surpassed analysts' estimates for second-quarter revenue and profit on Tuesday, thanks to ...
As FAST viewership grows, advertisers are shifting focus from premium content to premium moments—using contextual targeting to deliver emotionally resonant, high-impact ads.
Today’s fractured video landscape means media planners are stitching together campaigns, but with the right structure, integrated strategy is possible.
Omnicom Oceania will be led by Nick Garrett as CEO. In his new role, Garrett will collaborate closely with brand agency leaders to deliver integrated solutions and a more seamless experience for ...
Stephen Colbert, the CBS late-night talk show host, was unequivocal in his assessment of Paramount Global's $16 million settlement with President Donald Trump. "I believe this kind of complicated ...