Unfortunately for CU head coach Deion Sanders and the Buffs, college football doesn’t have an NFL model that levels the ...

The Texas High School Coaches Association is trying to help get legislation passed to keep agents from manipulating high ...

Nation's No. 1 Recruit Names Unexpected Big 12 Program That is 'High' on his List originally appeared on Athlon Sports. With ...

After sniffing the top-15, the Longhorns now rank seventh nationally ahead of Sunday's announcement from five-star running ...

Expectations are high in Lubbock this season, with many Texas Tech fans setting their sights on a Big 12 Championship run. It’s the most buzz the Red Raiders ha ...

Colorado Buffaloes coach Deion Sanders is known to be outspoken on issues. At the Big 12 media day, Sanders made his view on Name, Image, and Likeness (NIL) dea ...

LSU women's basketball guards Flau'Jae Johnson and MiLaysia Fulwiley are two of 14 student-athletes to sign NIL deals with Unrivaled, the 3v3 women's basketball league. Johnson represented the league ...

With new developments in NIL, allowing college athletics departments to allocate $20.5 million for their teams. For most, if ...

The guy who spearheaded efforts to bankroll a Texas Tech football roster is also advocating for regulatory spending in ...

Azzi Fudd #35 of the UConn Huskies speaks to the media during a press conference after beating the South Carolina Gamecocks ...

July 16, 2025; Atlanta, GA, USA; Florida quarterback DJ Lagway is surrounded by media as he answers questions during SEC ...

Flexibility is essential as college football waits for the SEC and Big Ten to chart a course forward. With eight schools, the ...