Frozen treats marketer Blue Bunny’s new CEO—an animated blue bunny named Blu—has launched a revised brand positioning that offers to be consumers’ “partner in fun.” The concept is brought to life in a ...
Allrecipes on MSN
Blue Bunny Has 2 All-New Flavors Coming to Stores
We're checking the freezer aisle ASAP. We stand firm on the hill that ice cream is perfect for any season. But, there’s just ...
Allrecipes on MSN
Blue Bunny Just Quietly Rolled out a Brand New Holiday Treat
It’s the only cone you’ll want to cozy up to. We know you’re just starting to snuggle into pumpkin spice season, but holiday ...
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