For the GCC, 19 trophies were bagged across 13 categories at the TikTok Ad Awards 2025, hosted at Riyadh's KAFD Conference ...

Hardee's and BPG Group bring back classic menu favourites with a satirical spot that leans into the QSR's long-standing brand ethos: 'Eat like you mean it'.

ADNOC moved up in the Brand Finance Global 500 ranking from 105 in 2025 to rank 100 in 2026, maintaining its lead position in ...

But the brands that win in 2026 won’t be the ones chasing hype, tech or trends. They’ll be the ones focused on the boring ...

You are never too young to make a difference. Your age is exactly why your voice matters most,” Rateel Alshehri said.

Campaign Middle East speaks to Chris Bishop at SQUATWOLF about how affiliate marketing delivers incremental sales & ...

Umami Comms is expanding its footprint as demand grows for hospitality-led creative work, alongside its creative studio, Good ...

Mona Elsaka held senior leadership roles at Fortune 100 and Fortune 500 companies, including PepsiCo and most recently Mastercard.

Across the three-day summit, 50 influencers and content creators were invited to the Fujifilm Instax booth to create & publish content live.

Catch Communications has renewed its partnership with key brands from the United Hospitality Management (UHM) portfolio.

World of Bikers’ Victor King shares what motorcycle communities teach about trust, belonging, and earning real community.