The Levi’s 501 “Launderette” advert was a short television commercial first shown in 1985. It featured model Nick Kamen walking into a launderette, stripping to his boxer shorts, and washing his jeans, all set to a soulful soundtrack. The ad became a cultural moment, sparking huge interest in Levi’s jeans and in Kamen himself. The launderette used in the advert was not a set but a real working one in Harrow, north-west London. Locals remembered being surprised when a film crew took over their ne
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The Levi’s 501 “Launderette” advert was a short television commercial first shown in 1985. It featured model Nick Kamen walking into a launderette, stripping to his boxer shorts, and washing his jeans, all set to a soulful soundtrack. The ad became a cultural moment, sparking huge interest in Levi’s jeans and in Kamen himself. The launderette used in the advert was not a set but a real working one in Harrow, north-west London. Locals remembered being surprised when a film crew took over their ne
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FacebookNostalgia TV
Levis 501 Jeans Commercial 1985 (Nick Kamen)
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Levis 501 Jeans Commercial 1985 (Nick Kamen)
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How Levi’s® Laundrette Ad Reignited the 501® - Levi Strauss & Co
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Beyoncé and Levi’s reinterpret classic Laundrette ad
Beyoncé and Levi’s reinterpret classic Laundrette ad
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The ‘Launderette’ was shown for the first time on Boxing Day 1985. Owing to this ad, the sales of Levi’s 501 shot up by an incredible 800%, which eventually had to be taken off the air because the company couldn’t produce enough jeans to meet the new demand. By 1987, the sales of Levi’s jeans were reported to be 20 times what they had been just 3 years earlier! | Saffron Lifestyle Traders Pvt. Ltd.
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1980's Adverts (5)
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🔥👖🕶️ Oooh ladies… remember this one? In 1985, Levi’s dropped the legendary “Launderette” commercial — and TV history was never the same. Nick Kamen strolls into a laundrette, strips down to his boxer shorts, and throws his 501s in the wash while Marvin Gaye’s “I Heard It Through the Grapevine” plays in the background. 🎶 Not only did this cheeky ad make Nick a heartthrob overnight ❤️, it doubled Levi’s sales and cemented the 501s as the ultimate fashion statement of the 80s. One minute of TV
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Model Nick Kamen stars in iconic Levi's laundrette commercial back in 1985
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This 1994 Levi’s commercial began one of the strangest cultural wrinkles of the 1990s: when Levi’s became a jeans company that could also score UK chart hits. ‘Inside’ by Stiltskin, the track used on this advert, was built around an addictive riff that still sounds fresh, and the advert, entitled Creek, shot it to the top of the UK charts. Over the next few years, the likes of Babylon Zoo, Smoke City, Mr Oizo and Norman Cook’s pre-Fatboy Slim project Freak Power would also score major success of
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